Google

PAID ADS

Google Ads & Shopping
handled by experts

More of the right clicks, less wasted spend. Strategy first, clean setups and clear reporting - managed by a trusted Google specialist.

What we do:

  • Google Ads Management: search, display
  • Google Shopping: Merchant Center build and optimisation
  • Analytics & Reporting: dashboards, insight and practical recommendations

PPC-Sorted

We've provided PPC services for a few years now and are seeing increasing demand for this type of marketing support. As a result, we've created a new sub brand called PPC-Sorted that's part of Everything Sorted Group Ltd.

To visit PPC-Sorted click on the logo below:

    Or, contact us to discuss your requirements:

    FAQs

    1. How much should I spend on Google Ads?

    There’s no single budget that works for every business. It depends on your market, competition, location and what a new customer is worth to you. We’ll help you set a realistic budget based on what you want to achieve and make sure your spend is focused where it has the best chance of generating worthwhile enquiries.

    2. How quickly can Google Ads generate enquiries?

    Google Ads can start driving targeted visitors to your website as soon as your campaign is live. Enquiries can come through quickly, but every campaign needs time to gather data so we can see what’s working, make improvements and get more from your budget. We continually monitor and refine campaigns rather than simply setting them up and leaving them running.

     

    3. Can you take over an existing Google Ads account?

    Yes. If you already have Google Ads running, we can review your existing account, identify where budget may be being wasted and look for opportunities to improve performance. Where possible, we’ll build on what’s already working rather than automatically starting again.

     

    4. How do I know whether my Google Ads are actually working?

    Clicks and impressions are useful, but ultimately we want to know whether your advertising is generating genuine business opportunities. We would add Google Tags and track the actions that matter, such as enquiries, phone calls and other conversions, so we can see what your advertising spend is actually producing.

     

    5. Do you manage Google Shopping campaigns?

    Yes. We can set up and manage Google Shopping campaigns for ecommerce businesses, including product feeds, campaign structure, targeting and ongoing optimisation. The aim is to put the right products in front of people who are actively searching for them while keeping a close eye on spend and performance.

     

    6. Can you guarantee results from Google Ads?

    No reputable agency should guarantee a specific number of leads or sales from Google Ads. What we can do is build campaigns around the right searches, audiences and objectives, track what happens and continually improve performance based on real data.

     

    7. Do I need a good website for Google Ads to work?

    Yes, and this is often overlooked. Google Ads can bring the right people to your website, but the website still has to convince them to take action. If the landing page is slow, dated, confusing or doesn’t build enough trust, you can end up paying for valuable traffic that never turns into an enquiry.

     

    8. Would Google Ads or Facebook Ads be better for my business?

    It depends on what you sell and how people buy it. Google Ads is particularly powerful when people are already actively searching for your product or service. Facebook advertising can be excellent for reaching the right type of customer before they start searching. In some cases, using both alongside a strong website or dedicated sales funnel can be particularly effective.