by Karen Hardicker | May 8, 2025 | Design, Digital Marketing, Marketing, Uncategorized
We get it. You’re running a business. You’re wearing 14 hats. You’ve got spreadsheets open, invoices to chase, you’ve not much marketing budget, and you’ve just discovered the joys of scheduling social media posts at midnight. So, when it comes to your brand visuals,...
by Karen Hardicker | Apr 23, 2025 | Design, Digital Marketing, Marketing, PR, Video, Websites
Working with a creative or marketing agency should feel exciting, not stressful. But to get the most value out of your agency, and avoid confusion, delays or extra costs, it all starts with one thing: a good brief. Think of a brief like a recipe. If it’s clear and...
by Karen Hardicker | Apr 18, 2025 | Design, Digital Marketing, Marketing, Websites
We’ve all judged a book by its cover, a café by its chairs, and yes, a business by its branding. And colour? It’s usually the first thing we notice, even if we don’t realise it. That’s because colour hits us right in the emotions. Fast. In fact, studies suggest that...
by Karen Hardicker | Oct 12, 2023 | Digital Marketing, Marketing, News
Staying updated with the latest trends in social media is essential. The platforms, their algorithms, and user behaviours continuously change, demanding businesses to pivot and adapt. As we march further into 2023, brands should be aware of six significant social...
by Karen Hardicker | Aug 21, 2023 | Marketing, News
In the world of sales, one of the most common challenges businesses face is selling products that fall into the “nice-to-have” category. These are items that aren’t necessarily essential but offer value, enjoyment, or convenience to customers....
by Karen Hardicker | Mar 13, 2023 | Digital Marketing, Marketing, Websites
Are you looking to increase your ecommerce sales? Whether you’re just starting out or looking to grow your existing online business, there are several strategies you can use to drive more traffic to your website and convert more visitors into paying customers....
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