Midpoint Developments

ESG led a full redesign and rebuild of the Midpoint Developments website, transforming it into a refined, professional digital home for their work in delivering vibrant community and commercial centres.

The homepage now opens with an atmospheric, slow-motion video that brings visual gravitas and instantly communicates Midpoint’s thoughtful and quality-led approach.

The redesigned site blends crisp visuals, intuitive navigation, and clear storytelling to showcase their development projects.

Built on WordPress, it supports easy updates and expansion, while design consistency ensures the site aligns with Midpoint’s brand identity and communicates confidence to investors, partners, and community stakeholders alike.

Project highlights

Website design and development

On-going website maintenance and updates

Video loop for Home page

SEO