Case study

altnaharra hotel

The Client

The Altnaharra Hotel is a luxury hotel in Sutherland. Situated in a stunning part of the Scottish Highlands. Surrounded by glorious scenery and beautiful lochs.

The Challenge

The existing Altnaharra Hotel website and its imagery were very much outdated. It needed a total revamp while its flash-powered image banner was no longer supported by most major browsers such as Google and Bing. The company that had originally designed and managed the website was also no longer operating. So moving forward a new Altnaharra Hotel website was in order. A site that was easy to manage and keep up to date.

The Brief

The client needed a brand new website for their Sutherland hotel. One that would not only promote and reaffirm the hotel’s position as a luxury destination. But also stand out from other properties in the region. Whilst an emphasis placed on the stunning location through high quality photography and representation. They required that the Altnaharra Hotel website was easy to manage as well as easy to update.

 

The Solution

 WordPress was chosen as the new website’s platform. Its powerful open-source CMS solution providing users with numerous tools and versatility. The Altnaharra hotel website needed to enable visitors to reserve bedrooms easily. Also showcase the rooms, public spaces, dining facilities and activities available for guests.

As project manager, Karen worked closely with several resources to direct and coordinate the website development. This included the basic site build, photography and video generation. She also managed the uploading of the content. She also ensured brand styling was consistent throughout the site. Finally making sure each page optimised for SEO.

The Results

They now have a modern website built on a current, easy-to-maintain and flexible platform. Images are of the highest quality emphasising on the stunning location, rooms and views. It has become a proven asset to the Altnaharra Hotel, which provides a positive contribution to the their business.